Go further and get there faster with RAD Studio 2010

RADically reduce development time - Build Windows applications 5x faster or with 5x fewer resources than with other Windows development solutions - without sacrificing any performance or capability. Every feature in RAD Studio's development environment is designed to speed coding and its RAD frameworks are designed to reduce the amount of code required for any given development task, all of which means faster time to completion with fewer resources. Do more with less.

Free your customers from keyboards with dazzling touch based UIs - Rapidly build touch based GUI, tablet, touchpad, and kiosk applications or easily upgrade existing applications UIs with little or no additional coding. RAD Studio's fully integrated touch and customizable gesturing is the only touch enabled framework that seamlessly works with Windows 7 and older Windows platforms as well.

Go further with code reuse - Code and components in RAD Studio are designed from the start for reuse. Use or customize off-the-shelf components or choose from tens of thousands of 3rd party components that do anything from A to Z. If you can think of it, there's likely a component available to get it done.

Globally expand your app's reach - easily build or enable your existing apps to seamlessly interact with users and data in any language, currency, or character set with fully integrated Unicode data and UI support throughout.

Speed your way from prototype to production - get your ideas started faster with rapid prototyping (and be the hero at your next sprint demo) and then take your ideas all the way to production without skipping a beat or tossing out effort or code.

Reach more user desktops - Let us to do the work for you. Multiple Windows versions are supported seamlessly in the VCL framework - freeing you to support more Windows desktops without worrying about the specific Windows API details of each version.

Work with all your data - RAD Studio provides lean, native, high performance access to all the popular database management systems including Microsoft SQL Server, Oracle, MySQL, SQL Anywhere, InterBase, Firebird, and more as well as supporting standard ADO.NET connectivity. Using a robust, powerful database access framework, developers can easily access, create, read, update and delete data with ease, either from visual controls or in code.

Windows today - Mac/Linux tomorrow - Embarcadero has announced that Mac and Linux cross-targeting support is under development. That means applications built in RAD Studio 2010 will have a migration path with Mac and Linux supported products in the future. The investments you make in RAD Studio 2010 development today will continue to deliver dividends in the future.

Get the RAD Studio advantage - Join millions of developers and development teams who are enjoying the RAD Studio advantage to deliver some of the most popular applications today including: Skype, MediaMonkey, WinRAR, CloneCD, Neo, IObit Advanced SystemCare, PL/SQL, Quest Toad, MySQL Administrator, AutomatedQA, ASUS Power 4 Gear, Yahoo! Go for TV, Macromedia Captivate, Camtasia, Jing , Webroot Spy Sweeper, Installaware, Spybot-S&D, FinalBuilder, FL Studio, QuickBooks POS, TopStyle, Metacafe Player, PHPEd, DHL Connect, Guitar-Pro, Jabber and more!